Startup & SaaS jobs and AI: what BLS data says
BLS does not publish AI exposure or projections by industry. Across the 5 BLS occupations behind our startup & saas role guides, the AI-exposure categories are 5 Very high. Together they have about 335,300 openings a year over 2025–35 (our sum of BLS figures), and their combined employment is projected to change +6.9%.
BLS publishes no startup or SaaS figures. This page shows BLS exposure categories, projections, openings and pay for the occupations behind the role guides we group under startup applications, across all employers. Sources: BLS AI exposure categories, Employment Projections 2025–35, BLS OEWS May 2025.
The occupations, one row each
Sorted by annual openings. Each figure covers the occupation in every industry, nationally.
Sales representatives of services, except advertising, insurance, financial services, and travel (41-3091)
Customer Success Manager · Account Executive
- AI exposure
- Very high
- Openings / yr
- 115,700
- Change 2025–35
- +2.7%
- Median pay
- $69,990
- 10th–90th pct
- $37,980 – $148,840
- Entry education
- High school diploma or equivalent
Software developers (15-1252)
- AI exposure
- Very high
- Openings / yr
- 95,300
- Change 2025–35
- +10.2%
- Median pay
- $135,980
- 10th–90th pct
- $82,460 – $214,670
- Entry education
- Bachelor's degree
Market research analysts and marketing specialists (13-1161)
- AI exposure
- Very high
- Openings / yr
- 82,000
- Change 2025–35
- +7.0%
- Median pay
- $78,760
- 10th–90th pct
- $43,390 – $155,480
- Entry education
- Bachelor's degree
Marketing managers (11-2021)
- AI exposure
- Very high
- Openings / yr
- 34,000
- Change 2025–35
- +6.9%
- Median pay
- $166,790
- 10th–90th pct
- $90,260 – $293,610
- Entry education
- Bachelor's degree
Web and digital interface designers (15-1255)
- AI exposure
- Very high
- Openings / yr
- 8,300
- Change 2025–35
- +6.0%
- Median pay
- $104,000
- 10th–90th pct
- $53,750 – $201,550
- Entry education
- Bachelor's degree
All 5 (our arithmetic)
5 Very high
- Openings / yr
- 335,300
- Change 2025–35
- +6.9%
- Pay
- not combined
| Occupation (SOC), AI exposure, entry education | Openings / yr | Change 2025–35 | Median pay | 10th–90th pct |
|---|---|---|---|---|
| Sales representatives of services, except advertising, insurance, financial services, and travel (41-3091)AI exposure: Very high · Entry: High school diploma or equivalentCustomer Success Manager · Account Executive | 115,700 | +2.7% | $69,990 | $37,980 – $148,840 |
| Software developers (15-1252)AI exposure: Very high · Entry: Bachelor's degreeSoftware Engineer | 95,300 | +10.2% | $135,980 | $82,460 – $214,670 |
| Market research analysts and marketing specialists (13-1161)AI exposure: Very high · Entry: Bachelor's degreeGrowth Marketer | 82,000 | +7.0% | $78,760 | $43,390 – $155,480 |
| Marketing managers (11-2021)AI exposure: Very high · Entry: Bachelor's degreeAI Product Manager | 34,000 | +6.9% | $166,790 | $90,260 – $293,610 |
| Web and digital interface designers (15-1255)AI exposure: Very high · Entry: Bachelor's degreeProduct Designer | 8,300 | +6.0% | $104,000 | $53,750 – $201,550 |
| All 5 (our arithmetic)5 Very high | 335,300 | +6.9% | not combined | |
Totals: openings are the sum of BLS’s annual openings for these occupations; the combined change is computed from summed 2025 and 2035 employment (4,497,500 → 4,809,900), not an average of percentages. Pay is not combined: percentiles from different occupations cannot be averaged or added.
“An exposure category is not a forecast of employment growth or decline.” (BLS). Exposure categories are relative to other occupations.
What this page cannot tell you
- Figures for startup & saas employers only. BLS publishes these occupation figures across all industries; this page groups occupations by our role guides, not by a BLS industry.
- How many openings are entry-level, or remote.
- Pay for the group as a whole. Each occupation’s pay is in its own row.
Questions people ask
How exposed to AI are startup & saas jobs?
BLS does not publish AI exposure by industry. It classifies occupations. Of the 5 BLS occupations behind our Startup & SaaS role guides, 5 “Very high” (BLS AI-exposure categories, 2025–35 projections). BLS: “An exposure category is not a forecast of employment growth or decline.”
How many openings a year are there in these startup & saas occupations?
Adding BLS’s annual openings for the 5 occupations gives about 335,300 a year over 2025–35. That is our sum of BLS figures, and it covers these occupations in every industry, not only startup & saas employers.
What do startup & saas jobs pay?
BLS OEWS (May 2025) publishes pay per occupation, not for a group of occupations, and percentiles cannot be averaged. Each occupation’s median and 10th–90th percentile range is in the table on this page.
How does AISkillScore check an application?
We count, we do not guess. Job Match reads the posting’s requirements and, for each one, quotes the line in your resume that proves it, or says nothing was found. The resume rewrite keeps your claims and lists any number it could not find in your own words.
Sources
U.S. Bureau of Labor Statistics: Artificial Intelligence (AI) exposure categories; Occupational projections, 2025–35, and worker characteristics; Occupational Employment and Wage Statistics, May 2025 (each pay figure links to its occupation profile). BLS data is in the public domain.
O*NET® task lists, with their attribution, are on each role guide.
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